Powder rules. Or at least, most people think so. It’s the one thing in snowboarding that makes people drastically alter their priorities. Beyond the obvious fact that riders sacrifice sleep for the sake of a bunch of untracked runs, the addictive tendencies of powder are so strong that several pro riders in the history of snowboarding have given up u-jumps and kickers once they tasted the depth of Alaskan snow.

With a new swallow tail and a new mid-length tapered design, the Notch is a high-tech family of four different shapes focused exclusively on one thing—chasing the powder dragon.